SEO cost in Egypt: what are you actually buying?

Pricing depends on scope

Repairing a small service site differs from improving many service pages or a large store. Ask which pages are in scope, how buyer intent will be researched, which technical fixes and content are included, and who implements each recommendation. Retainers cannot be compared fairly without those details.

Define the agreement

Look for tangible deliverables, a review cadence, and indicators tied to your goal: relevant search traffic, visibility of important pages, and qualified inquiries when measurable. Treat promises of first position or a fixed number of customers skeptically; a provider does not control every search outcome.

Choose a sensible first phase

With a limited budget, a focused audit and improvement of core service pages may outperform indiscriminate article production. Ask what will be deferred and why. Scope SEO services after examining the site and business objective. Google’s guide to hiring an SEO offers useful questions.